Adidas AG introduced Adidas Pro Work, its first safety footwear range as part of a partnership with Glo Brands B.V.
Adidas last October said it entered a long-term partnership with Glo Brands. a business unit of London-based Bunzl plc, to develop safety footwear.
The collection, which supports construction, maintenance and logistics workers, will be available as of August through select retailers across Europe.
“We’ve listened to the workers who already wear Adidas outside of work, and we have delivered a comprehensive launch collection of certified safety footwear, for them to bring the same style and individuality to the job site too,” said Lauren Mooney, general manager of Glo.
Image courtesy Adidas
