Activbody Inc.,  a consumer electronics and software-driven company focused on developing health and wellness solutions, announced the launch of their holiday donation campaign “Giving Makes Us Stronger.”

This campaign will direct 5 percent of proceeds of Activbody’s sales in the U.S. to the non-profit organization Challenged Athletes Foundation (CAF), a leader in helping to provide opportunities and support for individuals with physical challenges pursue sports and physical fitness.

“Giving Makes Us Stronger” will run from October 20 to the end of the year, and will allow anyone purchasing Activbody’s flagship product, the Activ5, from any US retail store or online seller, to make a difference in the lives of those athletes assisted by CAF. Buyers acquiring an Activ5 to get stronger, be active and exercise anywhere, with help CAF’s athletes get stronger through the support of the donation.

The Activ5 is a portable fitness device, that when paired with the Activ5 Training App, guides users through over a hundred personalized isometric-based strengthening exercises. The Active5 fitness system measures and builds strength, tracks progress, and provides fun and effective workouts. It is sold online and at several retail stores throughout the country, like Apple and Best Buy.

“We are absolutely thrilled to align ourselves with the Challenged Athletes Foundation, an organization whose mission of providing opportunities and support for people with physical challenges is perfectly aligned with our goal of helping everyone become active and fit,” said Dan Stevenson, CEO of Activbody.