Academy Sports + Outdoors announced plans to open 200 Ariat in-store shops this fall, which include both Ariat’s Western and work footwear collections, as well as an expanded assortment of Ariat apparel and accessories.

“We’re excited to bring customers a new way to experience Ariat at Academy. Customers trust us to offer great value without jeopardizing quality and style, and we are proud to expand the availability of Ariat gear in store and online at Academy.com,” said Matt McCabe, Academy’s executive vice president and chief merchandising officer. “Together, we’ve built a highly visual endeavor that showcases branded walls, fixtures, tables, and features within a space where shoppers can check out what’s new, pick up their Ariat favorites, and prepare for more fun outdoors.”

“For 20 years, Academy has been an incredible partner, helping Ariat reach more customers and grow our brand. We’re excited to expand our partnership by bringing Academy shoppers even more of the products they love. With industry-leading comfort, fit, and performance, Ariat delivers the quality Academy customers can rely on every day,” said Sharon Carpenter, vice president of sales for Ariat International.

Image courtesy Ariat